Success Stories

Sana Hamdan

Dairy Producer and Retailer, Irbid

Sana's dairy product business started ten years ago, She brought 60 kilos of milk every day and sold yoghurt, butter, cheese and labneh (thick creamy yoghurt) at home, She did so, she says, because she was making these products anyway for her family, and selling a few extra kilos to others was more of a pastime than a real income.

In spite of a college degree in business administration, she was reluctant to develop her home business much further, But Sana was soon persuaded by a Tamweelcom manager to take on a group loan based on a home business, It was a very small loan, but it helped Sana come to terms with her business potential, Soon after, she agreed to start out on her own.

She opened a small store on a small street in the town of Irbid, using homemade dairy equipment in the back room, There were several well-established dairy factories in the same area, but Sana's reputation was already so well-known that despite her rudimentary equipment, new clients were rapidly outnumbering the old ones.

Upon the advice of her Tamweelcom case manager, she joined a Tamweelcom promotion bazaar to display her products, 'I gained many different clients through the bazaar,' she says.

Very soon, the 60 kilos of milk a day to meet client demands had grown to 100, then 200 kilos of milk a day.

Today, Sana turns 300 kilos of milk a day into the various dairy products for which she has become so famous. She has clients in Amman, the UAE, and Saudi Arabia.

Sana is thankful for the initial encouragement and subsequent support from Tamweelcom, 'They started me off in a direction that I never thought possible,' she says.

Sana has plans to move to larger premises, buy specialized dairy product machinery and equipment to replace her home-made ones, and hire a couple of employees to assist her.

'I don't know what will stop me now,' she muses, 'I found a passion for what I do, and I intend to keep this business growing.'